Style Your Own Pinterest Banner for Your Post’s First Image

A simple Pinterest banner across the first image of your post gives readers a clear “Pin this” nudge right where they’re already looking.

It’s the image that gets tapped and saved the most. Now it stands out even more.

A light purple "Pin this" banner on a DIY horizontal hero image with cut out snowflakes

Turn your hero image into a one-tap Pinterest save

Just like the Pinterest save button, Tasty Pins makes turning on the Pinterest banner as easy as flipping a switch.

Tasty Pins Banner toggles on, showing a “Pin this…” strip on the first image of an Autumn Trail Mix recipe.

The banner puts a friendly “Pin this” cue right on your top photo. Readers tap without hunting, and that saves keeps your content to their boards. It brings them back when they're ready to cook, pack, or craft.

A Pinterest banner that blends perfectly with your site

Pick a background color, text color, and a short label (like “Pin this recipe or Save for later”).

The banner blends with your brand, looks trustworthy, and keeps your hero photo looking clean on desktop and mobile.

Tasty Pins Banner examples: “Pin this…” on hero photos of apple cider and roast turkey fall recipes.

Use a short label that fits the post: “Pin this recipe,” “Save for your trip,” or “Pin this DIY.”

It’s quick to update for seasons, launches, and gift guides — so your first image always has the right push.

Turn on the banner and go

Want the easy way to get more saves from Image #1?

Put the Pinterest Banner to the test with our WordPress Pinterest plugin — and make it match your site in seconds.

Need steps or best practices? See the Pinterest Banner setup in Support. We’ll walk you through colors, label text, and more!