Heard about the Instacart affiliate program? Then, you might be thinking of ways to make money off your website. If you're a food blogger, Instacart's affiliate program is a match made in heaven.

Today, we’ll show you how WP Tasty can help you take advantage of the Instacart Affiliate Program, known as Instacart Tastemakers. 

With Instacart, you can have shoppable recipes on your site and earn commissions at the same time! 

Pretty nifty, huh?

Let’s get into how you can give your readers more convenience and make money through the Instacart affiliate program. 

How can I make money with Instacart’s affiliate program?

You've heard of the Instacart grocery delivery service that rose to prominence during the pandemic.

Well, now they've created an affiliate program and released an API to help people code it into their websites. There's just one problem… you're much better at cooking than you are at coding!

Not to worry, we've got a few tricks & tools that'll have you making money with Instacart in no time – all without any coding required. Let’s get into it:

1. Sign up for the affiliate program

Instacart’s Tastemakers is an affiliate marketing program that allows individuals or businesses to earn a commission by promoting Instacart services to their audience or customers. As an affiliate, you get a unique referral link or app referral code that you can share with your audience. 

To sign up for Instacart Tastemakers and start earning, go to instacart.com/tastemakers. To participate you must be at least eighteen years old and a legal resident of the U.S.

After you sign up, you'll have access to your ID number, plus easy-link building tools that make your recipes, lists, or recipe website shoppable through Instacart. The Instacart Tastemakers program is currently only available in the United States. 

2. Sell entire recipes on your site

When you use the Tasty Recipes WordPress recipe plugin, all your recipe cards will have a button that lets users easily add all the items in your recipe to their Instacart.

An Instacart personal shopper will then deliver their groceries. That means they skip the grocery store, and you make money. It's a win-win.

Using the Instacart feature means your recipes are now shoppable

Here’s what it looks like on a recipe card. 

Instacart Button

One small button can do a lot for your website and your revenue.

So, you share your Instacart link, and someone buys, you will earn a commission for every order they place. 

We’d say that’s a pretty good way to boost revenue.

Instacart offers members of its affiliate program a 5% commission rate. See details below. 


Instacart offers more ways to earn referral cash, too, with their Instacart shopper referral bonus as well as an Instacart driver referral. You can even share Instacart promo codes to help get your readers started – but make sure they use your referral link to sign up!

Want to know more about what affiliate revenue can do for your site? Look no further than Tasty Links

Tasty Links is a WordPress plugin – created by yours truly – that helps bloggers easily add affiliate links and optimize their links for better SEO. 

Tasty Links is the best WordPress affiliate plugin

Our plugin automates the process of adding affiliate links to your website, making it easier and faster to monetize your content. You can set up the plugin to automatically add affiliate links to certain keywords or phrases in your posts, or you can manually add affiliate links using the plugin's interface. 

Tasty Links can also auto-link your online shopping Instacart orders. For example, you can set up Tasty Links so that every time you type in “granny smith apples,” it will add your Instacart link to put granny smith apples in the user's cart!

So if you’re looking to save time, increase your affiliate revenue, and improve your website's SEO, check out our pricing page!

More ways to earn with Tasty Plugins

WP Tasty is here to help you earn cash with Instacart. And guess what? We've got another ace up our sleeves!

Food bloggers like you can make money by becoming a WP Tasty Affiliate! By the way, did you know that our company was founded by a couple of food bloggers? And they are still our biggest affiliates!

Here’s how to get started. 

1. Create your account on ShareASale

Sign up for an account at ShareASale (our affiliate network) to track affiliate sales and provide payouts each month. Sign up here.

2. Apply for the WP Tasty Affiliate Program

We manually approve or decline each application. We do our best to get back to you within 24–48 hours.

3. Spread the good word and earn some cash!

Use your affiliate link when you tell others about WP Tasty! We’re here to support you with everything you need to get started.

Join today and start earning 30% commissions on all referrals!

Also, check out our blog to learn more about Instacart and content monetization. You’ll find resources like How to Add Instacart Shoppable Recipes to Food Blogs and How to Add Amazon Affiliate Links to WordPress (Automatically!).