How to Use Instacart in Recipes

Make your recipes shoppable by adding an Instacart button to your recipe cards. This will allow visitors to immediately shop your ingredient list.

The Instacart feature offers two distinct benefits:

  1. Makes it easier for visitors to try your recipes by easily purchasing the ingredients.
  2. Allows you to monetize your content through Instacart’s Tastemakers program.

Here’s what it looks like on your recipe card. 

Instacart in a recipe card example

Add Instacart to a Recipe Card

This feature is enabled from the WP Tasty → Tasty Recipes page in your WordPress dashboard. You’ll find the dropdown option under the Settings tab.

Once it’s enabled, you’ll be able to enter your Instacart Tastemakers Affiliate ID.

Instacart settings

Get an Instacart Affiliate ID

To sign up for Instacart Tastemakers and start earning, go to

To participate you must be at least eighteen years old and a legal resident of the U.S. If you still need an Instacart account, the signup process will guide you to create one.

After signing up, you'll log in at

From there, you'll see your ID number right on the Home Page.

instacart affiliate id


  • There can only be one Instacart feature per page. So, if the page has more than one recipe, the first recipe only will have the Instacart button.
  • Currently, Instacart services are only available in the US.
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