Want to give your WordPress website a serious dose of visual flair and boost engagement? Add your Instagram feed with one of these WordPress Instagram plugins!

Sure, you can link to your Instagram profile. But, adding those gorgeous photos and Instagram reels directly to your website just screams look at this.

How so?

Say you're a food blogger. Well, with an Instagram WordPress plugin, your delicious food photos and recipe reels live on your blog! There to give your readers endless inspiration.

Let's dive into why WordPress Instagram plugins are crucial, then I'll break down the top contenders.

The rundown on WordPress Instagram plugins

WordPress Instagram plugins are the perfect way to add your Instagram feed to WordPress. It's a way to make sure your best words (blog posts) and visuals come together!

So, why bother with a dedicated Instagram plugin for WordPress?

Here's why:

  • Easy integration: Instagram plugins turn your website into a visual hub! No more sending visitors off to another place. Now they can experience your Instagram awesomeness in one place.
  • Increase engagement: Putting your Instagram feed on your WordPress site encourages interaction. People are more likely to like, comment, and follow you when those eye-catching posts are a tap away.
  • Social proof: Is your Insta account on fire? Show it off! A curated feed on your site shows your social media success. And that builds trust with your audience.
  • Expand your reach: Adding your Instagram feed to your WordPress website is a fantastic way to mix up your content platforms. It lets you connect with more WordPress and Instagram users.

The 6 best WordPress Instagram plugins

1. Instagram Feed Pro by Smash Balloon

Smash Balloon is the best when it comes to WordPress Instagram Plugins

Smash Balloon is a big name in the WordPress Instagram plugins world, and their Instagram Feed Pro plugin lives up to that reputation.

It's all about flexibility and features.

Want your feed's appearance to match your site perfectly? Need to showcase different feed types, like hashtags or shoppable posts? Smash Balloon's Instagram Feed Pro does it all.

It's the best Instagram feed plugin for WordPress for maximum control and endless ways to grow your Instagram through your website.

Why you'll love it:

  • Unmatched styling for a perfectly integrated Instagram feed
  • Load as many photos as you please with the Load More button
  • Show multiple feed types (hashtag feeds, shoppable posts, and more)
  • Excellent Instagram API support and regular updates
  • Responsive design for a great experience on all devices

What to watch out for:

  • Tons of options might feel overwhelming at first
  • Need a paid subscription to get all the features


You can get the free version, Smash Balloon Social Feed, from WordPress.org. Or, Instagram Feed Pro has tiered pricing plans that start at $49 a year.

2. Spotlight

Spotlight WordPress Instagram Plugin banner

Need a user-friendly way to embed Instagram posts on your WordPress website? Spotlight is a shining star!

It's easy to use, and it has a clean, modern design. So, Spotlight delivers if you want a stunning feed without the overwhelming bells and whistles.

It's ideal for bloggers, small businesses, and anyone wanting a simple setup and elegant presentation.

Why you'll love it:

  • Quick and easy setup
  • Beautiful, responsive layouts for your Instagram feed
  • Add a popup lightbox to show larger photos, reels, and videos
  • Option to connect multiple Instagram accounts
  • Free version available with essential features

What to watch out for:

  • Fewer styling options compared to feature-heavy plugins like Smash Balloon
  • Some advanced features (like shoppable feed) are premium-only


Spotlight has a free version and paid plans with additional features and support options. The cheapest paid plan (Essentials) starts at $49 per year.

3. WP Social Ninja

WP Social Ninja banner

WP Social Ninja isn't just an Instagram feed WordPress plugin. It's your website's social media command center.

This plugin is a powerful package for boosting engagement, building social proof, and connecting with visitors in real time.

It's excellent for businesses and those serious about maxing out their social media reach on their website.

Why you'll love it:

  • Add feeds from Instagram, Facebook, Twitter, YouTube, and more
  • Show off glowing customer reviews to boost your credibility
  • Connect with your visitors in real time with live chat for instant customer support and engagement
  • Tons of customization options

What to watch out for:

  • You need the premium version to get all of the features
  • If you want a simple, Instagram-only plugin, this might feel overwhelming


There's a free version of WP Social Ninja. The premium version starts at $44 per year, and a few pricing tiers are available. Ultimately, it depends on the features and the number of sites you need to use it on.

4. WPZoom Social Feed Widget

WPZoom Social Feed Widget banner

WPZoom Social Feed Widget strikes a sweet spot between ease of use and custom styling for your Instagram feed.

Whether you're a non-techie blogger or a website owner wanting more control, this plugin is an ideal solution.

It's one of the go-to WordPress Instagram plugins for those wanting a beautiful Instagram feed without overwhelming complexity.

Why you'll love it:

  • Quick and painless setup, especially with the Gutenberg editor
  • Lots of layout options (classic grids, carousels, and more)
  • Style your feed's appearance and what content is shown without drowning in options
  • Start with the free version and level up when you're ready

What to watch out for:

  • You might outgrow this one if you need the most advanced features
  • The free version only gets you one Instagram account per site


WPZoom Social Feed Widget has a free version a paid version with advanced features and support. Paid plans start at $49 per year.

5. 10Web Social Photo Feed

10Web Social Photo Feed banner

Calling all tech-savvy creators! Do you crave ultimate control over the look of your Instagram feed on your website? Then 10Web Social Photo Feed is your jam.

This Instagram WordPress plugin goes deep on customization. Design a feed that perfectly matches your vision.

Why you'll love it:

  • Tons of layout and design options to create a unique Instagram feed
  • Add feeds from other social networks, not just Instagram
  • Fine-tune every detail with advanced filtering and logic options
  • Paid plans come with dedicated support

What to watch out for:

  • With all the styling options comes a bit of a learning curve
  • There's a free version, but it's not recommended for the latest WordPress versions


10Web Social Photo Feed has free and paid plans. The best features definitely come with the paid plans. The Basic plan starts at $85 for six months.

6. Instagram Theatre

Instagram theatre is an Instagram feed WordPress plugin

Instagram Theatre takes your Instagram feed to the next level with stunning layouts and display effects.

If you want to create an eye-catching, dynamic showcase for your Instagram content on your site, this premium plugin has some seriously cool features.

It's perfect for photographers, videographers, or anyone who wants a feed that stands out from the crowd.

Why you'll love it:

  • Easy to use and aesthetically pleasing
  • Eye-catching grids, sliders, and carousels that make your feed feel like a mini-movie
  • Add magic to your feed with hover effects, animations, and more
  • Tweak layouts, colors, fonts, and all that good stuff for a feed that reflects your brand

Important to know:

  • There's no free version
  • Doesn't have much in the way of extra bells and whistles (shoppable feed, add feeds from other platforms)


Instagram Theatre starts at $16 for the plugin and comes with 6 months of support.

The power of plugins beyond Instagram

Instagram is a fantastic social media spot to flaunt your photos, but Pinterest is the secret weapon that turns those beautiful images into a powerful traffic generator.

And, I've got another secret weapon to make those Pinterest images pop. It's the best WordPress Pinterest plugin: Tasty Pins.

Tasty Pins simplifies the Pinterest process by letting you craft pin descriptions in your WordPress post! No more switching between platforms or trying to remember what you wrote.

It's all in your block editor sidebar.

Pinterest Descriptions

Add those all-important keywords, so your content shows up when people search for inspiration in your niche.

But it doesn't stop there. With Tasty Pins, it's easier to:

  • Make images inclusive: Tasty Pins lets you add alt text to your images. This text describes your image for people who can't see it. Plus it helps Pinterest understand what your image is about.
  • Keep things tidy: Some bloggers create images specifically for Pinterest. Tasty Pins lets you hide images from your regular blog posts. So your site stays looking its best.
  • Easy pinning: You know how those cute “Pin Me!” sharing buttons pop up when you hover over an image? Tasty Pins makes those Pinterest buttons easy to add! Then, readers can quickly save your content to their Pinterest boards.
  • Grow your following: A big Pinterest follow box reminds visitors to follow you for more of your amazing content.
  • Control image sizes: Tasty Pins lets you set rules about which images get shared. This way, only those Pinterest-perfect vertical images get pinned!
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Double your visuals with WordPress Instagram plugins + Pinterest plugins

WordPress Instagram plugins turn your website into a visual hub!

It draws people in and helps you reach a wider audience. Now it's up to you to choose the best WordPress Instagram plugins and watch your website's visual appeal soar!

Remember: Instagram lets you dazzle with stunning visuals. Pinterest takes those same visuals and turns them into a potent traffic generator.

Ready to maximize the potential of this dynamic duo? Grab Tasty Pins and make it happen!

And if you want more content to help with your blog's images, check out these posts: