Want to know why some recipes pop out on Google search results with star ratings, images, and even cook times while others don't? It's because of recipe schema.

Recipe schema markup is a special language that helps search engines understand your content At first glance, recipe schema might seem complex. And that's fair. Sometimes, it involves coding.

But don't worry!

I'll explain recipe schema and why it's so important for your food blog. Then, I'll show you how to easily add recipe schema markup to your WordPress site, even if coding isn't your cup of tea! 🫖

Add recipe schema to your blog!

Recipe schema markup: What it is and why it's important

Schema markup is what makes your recipes stand out on the search engine results page (SERP).

Adding schema markup to your recipes creates rich snippet recipes. It's like giving search engines a recipe card with all the essential details: ingredients, preparation time, cooking time, and photos.

This extra info makes your recipes more attractive and informative to potential readers, too!

Look at the ooey gooey brownie example below. 👇🏻

How recipe schema show on Google as rich results

The right recipe schema markup goes beyond the standard recipe format. It becomes a Google rich result with ratings, prep time, and nutritional info. Just look at the images below that no chocolate lover could resist clicking!

Plus, recipes with schema markup often see a big boost in engagement! What's not to love?

Remember, adding schema markup on your posts or pages doesn't guarantee it to show up in the SERPs.

But it certainly helps.


🥒 Keep your recipes fresh & easy to find 🔎

Want more readers to find your recipes on Google? Recipe schema is a start, but there’s so much more to explore! Get the WP Tasty newsletter for easy tips on recipe SEO, blog growth, and more.



How to add schema for recipes to your posts

Now, let's learn how to add this recipe schema to your WordPress recipe site.

There are two ways to do this: manually (using lots of code). Or automatically with the best schema plugins for WordPress (my suggestion!). If you're not a coding pro, a plug-in is your best bet for adding recipe schema to your site.

Add recipe schema the manual way: coding involved ⚠️

Adding recipe schema manually?

It's like following a complex recipe from scratch. Don't believe me? Take a peek at what recipe structured data looks like in the photo below.

An example of a structured data HTML code for recipe schema

Still want to take a crack at it? Here's what to do:

  1. Get your ingredients: Start by understanding the ingredients for the schema for recipes. These are the fields you need from schema.org, like the recipe title, ingredients, and cooking time.
  2. Mix your dough: Add the schema markup to your post's HTML code. This part is like precisely measuring and adding your ingredients. One little mistake in code could lead to big errors on your page and a bad taste in your audience's mouth.
  3. Oven time: After adding your markup, use tools like Google's Rich Results Testing Tool so that everything is baked perfectly.

This lets you control every detail. But, it's a bit like perfecting a dish from scratch: rewarding but time-consuming. And don't forget, there's zero room for error.

So, if you'd rather skip straight to decorating the cake, a plugin is an easier yet equally delightful (dare I say fun!) way to get your recipes search-engine-ready!

Add recipe schema automatically with Tasty Recipes

Tasty Recipes generates schema for your recipes automatically — without you having to break a sweat.

It's the best recipe schema WordPress plugin out there! You get all the benefits of recipe schema without lifting a finger.

Here's how: Tasty Recipes automatically adds the right recipe schema markup to your recipes, adding to your chances of getting rich snippets in search results.

But that's not the only benefit to Tasty Recipes. Here are a few more:

  • Simple setup: Installing Tasty Recipes is quick and easy. No complicated steps. Just a few clicks, and you're set!
  • Made for WordPress: It blends into your WordPress site like cocoa into the ooey, gooey brownies. It picks up your theme’s style for a consistent look.
  • Customization galore: Choose from 6 template designs to make your recipes pop. Whether it's a bold or elegant theme, your recipes will always look their best.
  • Reader-friendly: Your readers have everything they need at their fingertips, from adjustable portion sizes to nutrition facts and hands-free cook mode.
  • SEO-boosting: The plugin uses up-to-date JSON-LD structured data. That way, your recipes stay in good standing with search engines.

Choosing Tasty Recipes as your WordPress recipe plugin means more than just making your recipes more clickable. It's about improving your entire blogging experience.

For you, it means no tech headaches or fiddly adjustments. It’s an engaging, interactive journey from screen to plate for your readers.

In short, it's exactly what you need to manage your recipes effortlessly and effectively!

Download Tasty Recipes

How to use Tasty Recipes to optimize your recipes

Want to know exactly how Tasty Recipes works before you commit?

Understandable! Let me show you.

1. Download and install Tasty Recipes. The process is pretty straightforward.

But if you need help, there are guides for downloading the plugins and uploading them to your site.

Install the Tasty Recipes plugin

Not to mention an awesome support team, who's there to help you whenever you need it!

2. Get your settings just right.

This is where your customization journey begins! So, choose a recipe card template and try different settings (colors and fonts) that match your site's theme.

That way, your recipes blend right in.

3. Start a new post and add a Tasty Recipe card!

Start a new post in WordPress. Click the (+) icon, and you'll find the Tasty Recipes icon in your post editor.

Add a Tasty Recipes recipe card block

Clicking on this icon creates your recipe card. And guess what? From here, you can add all the delicious details of your recipe: title, description, ingredients, total time, and more!

So you can probably guess the last step: add your recipe details and watch your rich snippets come to life!

Tasty Recipes Recipe Card dashboard

Once you've added all that info, click Update. And like magic, a beautiful recipe card shows up in your post!

Now, I wouldn't go this far and not show you the finished product.

Here it is! A finished Tasty Recipes recipe card for those oh-so-decadent ooey gooey chocolate brownies.

A Tasty Recipes recipe card

And, before I forget: the recipe card isn't just about looks!

There's a built-in Call-to-Action (CTA) at the bottom that nudges your readers to engage. Maybe by sharing on social media! Ultimately, that customization is up to you.

How will you add recipe schema to your site?

So, as I wrap up, it's important to note that recipe schema is still used and is still important. Probably more now than ever!

Recipe schema is like adding the perfect garnish to your food blog. It makes your recipes stand out in Google's search results and improves the overall reader experience. And remember, you don't need to be a tech whiz to do this.

Grab Tasty Recipes to add the zest your food blog needs.

And if you hit a roadblock, give us a shout! Here's to serving up your culinary creations in style!