Do you want to improve your search engine optimization and make it easier for people to find what they need? Well, you can do that with WordPress internal links!
If you're new to WordPress and feel unsure about adding internal links to your site, don't worry!
We include a step-by-step guide and video tutorial that makes it easy to learn how to connect different parts of your content with links.
Internal Linking 101
What are internal links?
Internal links are links that take you to different pages within the same website.
What are the benefits of adding internal links?
There are many benefits of adding internal links:
- Internal links help visitors move around your website quickly and easily.
- When users can find related content with just a click, it makes their experience on your website more enjoyable and helpful.
- Adding internal links helps search engines, like Google, understand your website better, which can lead to improved rankings.
- Internal links encourage visitors to explore more pages on your website, keeping them engaged and spending more time there.
Best practices for internal linking
The best practices for internal linking are:
1. Use descriptive anchor text for your links.
It’s best to use words that clearly tell you where the link will take you. For example, instead of saying “click here,” use something like “learn more about cats” if the link leads to a page about cats.
2. Connect links to content that matches the topic of your page.
If you're writing about dogs, adding a link to a page about cooking recipes won't make sense. For SEO, links should be related to the topic of the content.
3. Don't go overboard with links.
Too many links can confuse people visiting your website and affect how a search engine ranks your site. Just add a few whenever it makes sense!
How to add internal links in WordPress
You can add internal links to your WordPress site 1) manually or 2) automatically.
Let’s cover both.
1. Add internal links manually (in the WordPress editor)
Have you ever wondered, “How do I create an internal link”?
You can create an internal link by following these simple steps:
1. Decide which text you want to turn into a link on your post or page.
2. Highlight the text to select it.
3. Then, look for the link icon in your website editor. It often looks like a chain or a link.
4. Click on the link icon, and a box will appear where you can search or type the web address (URL) of the page you want the link to lead to. This should be the URL of the other page on your WordPress website that you want to link to.
5. After pasting or typing the URL, click on the link box or press ENTER.
Please see the following video tutorial for a more in-depth view.
That's it! Now, when someone clicks on the text you turned into a link (the anchor text), they will be taken to the page you linked to.
But who has the time to manually add internal links to every page on their website? Definitely not you!
So, let's explore how to automatically add internal links instead.
2. Add internal links automatically (with a WordPress plugin)
With Tasty Links, you don't have to spend lots of time searching and manually adding links to all the pages on your site.
This WordPress plugin lets you create internal links all over your website with just a few clicks.
Here’s how to add internal links in WordPress automatically:
- Install and activate Tasty Links
- Add new Tasty Link
- Set anchor text & paste the internal link URL
We include a step-by-step guide, or you can watch this video to see just how simple it is to get started.
Here's how you can create internal links in WordPress in three simple steps:
Step 1: Install and activate Tasty Links. Go to the pricing page, download Tasty Links (or the All Access Bundle), and install it on your site.
Don't worry if this is your first time doing this; we have a guide to help you out!
Step 2: Add a new Tasty Link. Click “Tasty Links” and “Add New” in your WordPress dashboard.
Step 3: Fill in the keyword (anchor text) and paste the internal link. Press “Publish,” and then you're all set!
So, using the example above, every time you use the word “mixer” when writing content on your site, the internal link will be added automatically.
That's it! You've learned how to build internal links in WordPress without the hassle of copying and pasting every time.
The better way to link your top content
Imagine if the internal links in your blog posts could look like this:
With Tasty Roundups, you can easily make it happen.
The built-in search feature does all the work for you by automatically grabbing post images, titles, descriptions, and links to your top content. No more manual copying and pasting!
And guess what? Tasty Roundups is not just about appearances.
It gives search engines a detailed view of your content collections (also called a roundup post). This means your content has a better chance of appearing in search results.
So, with Tasty Roundups, your links will look amazing and attract visitors, no matter what your blog is about or which WordPress theme you use!
Frequently Asked Questions: WordPress Internal Links
Understanding internal links, external links, and other link types can make your online experience smoother. So, in this FAQ section, we shed some light on the matter.
What is the difference between an internal and external link?
The difference between an internal and external link is that an internal link takes you to another page on the same website you're visiting, while an external link sends you to a page on a different website.
What is an example of an internal link?
An example of an internal link is a website’s menu navigation that links to pages within that website.
What is link juice?
Link juice is like a vote of confidence that one webpage gives to another when they link to each other’s website.
So, the more good-quality links a webpage gets from other websites, the more link juice it gets.
What is linking structure?
Linking structure is all about how web pages are connected to each other on a website.
A good linking structure makes it easier for people and search engines to find and explore your website's content, making the website more user-friendly and visible in search results.
Now you’re ready for WordPress internal links!
We hope this article has shown you the importance of an internal linking strategy.
Not only do they help with SEO, but internal links also create a better user experience by providing your readers with easy ways to explore your website.
If you want to make link-building easier, consider using Tasty Links. You can try the plugin risk-free with a 14-day money-back guarantee.
Ready to take your blog's SEO to the next level? Check out the best WordPress SEO plugins for bloggers. Also, make sure to take advantage of our beginner-friendly introduction to keyword research.